The Speakers

Keynote Speaker

Scott Audette

Professional Photographer, Keynote

Former team photographer for the Tampa Bay Lightning for the last 22 seasons, Scott Audette is a world-renowned photographer, selected to capture the 2010 Olympics hockey finals, feted as a veteran team photographer and sought after as a mentor. Scott was fortunate to document the Lightning’s climb to Stanley Cup champions in 2004, 2020 & 2021. His unprecedented behind-the-scenes photos of players in 2004 were turned into a one-person show at the Tampa Museum of Art. His 2004 photos also illustrate the pages of “Tampa Bay Lightning: Winning Ways - The Making of a Championship Heart” (Yorkville Press). Scott also served as the house photographer for the Amalie Arena and Yuengling Center. Scott spent much of his professional life as a freelancer for wire agencies, first with The Associated Press from 1996 to 2006 and currently for Reuters. He enjoys documenting travel and adventure, most recently for Visit Florida. Scott makes his home in Lakeland with his wife, two sons and menagerie of animals

Mallory Padgett, MJE

Leonard's Director of Yearbooks

After more than a decade of teaching and yearbook advising experience, Mallory has developed a skill set that allows her to specialize in yearbooks and yearbook education. Mallory understands the need for intentional and diverse marketing campaigns, offers insight into the education and classroom/school environment management that it takes to run a successful publication, and has successfully managed budgetary and branding components of a publication. As a past high school yearbook teacher and adviser, Mallory has critical insight and experience that allow her to relate to the students, staff, and advisers at a local level. She is also involved in state and national Journalism conferences.

Yearbook Speaker

Peter Muhly

Leonard's Photographic Coordinator

World Photojournalist and Leonard’s Photography Coordinator, Peter Muhly, will share over 25 years’ of his
photojournalism experience in covering both national and international news, sports and features. Peter’s images have won numerous awards, have been published in major publications around the world and continue to provide him with royalties. In 2014, Peter relocated back to Florida to join Leonard’s as the Tampa Photography Coordinator, where he trains and coordinates a team of professional
photographers. Whether creating portraits or covering sports, Peter strives for that ‘Decisive Moment’.

Photography Speaker

Steve Kent

Pictavo Chief of Staffs

One of the most prominent voices in scholastic journalism, Steve Kent drives yearbook innovation. While a publishing consultant based in Virginia, Steve’s family of staffs won more Crowns from Columbia Scholastic Press Association and Pacemakers from National Scholastic Press Association than any other group working with a single rep in the country.He has taught thousands of students from coast to coast how to create the new kind of yearbook: Inclusive, relevant and coffee-table worthy. Steve’s always been at the forefront of the yearbook activity, from product development aspects such as new paper, cover and upgrade treatments to curriculum and design innovations affecting how staffers create the books themselves. He helps staffers discover our buyers give us direction.Steve authored Yearbookonomics™ the go-to playbook for content gathering, staff management, business planning and marketing, and holds its trademark. In addition, for more than a decade, he piloted a grid-based, modular formatting approach with staffs all over America, providing a faster spread creation process and a straightforward way to increase the number of students involved in meaningful content. Now, the most modern form of that can be found in Pictavo.

Yearbook Speaker

Photography Speaker

Ally Eames

Leonard's Photographer

Ally Eames has 8 years of experience at Leonard’s spanning from her start as a sports photographer into her role now as Photo Logistics Coordinator. She’s won multiple awards for her photos from intracompany awards to her most recent SPOA finalist photos and award. Her professional expertise spans various genres such as school photography, portraits, social events and sporting events. Outside of Leonard’s her passion is photographing Ice Hockey where she’s photographed for Team USA Hockey’s Women’s 4 Nations tournament, University of Tampa’s multiple teams, College Hockey South and AAU Hockey.

Yearbook Speaker

Nelson Helm

Pictavo Art Director

Nelson Helm is an art director, curriculum developer and staff consultant for Pictavo. Starting on his middle school staff, he continued yearbook through high school and college, editing national award-winners along the way. Before returning to the corporate side of the yearbook industry, he worked for Food Network Magazine and the Atlanta Journal Constitution.Nelson has helped staffs create the books of their dreams by listening, and relying on his unique insights to what buyers want. He enjoys sharing his passion by teaching at scholastic journalism conventions and engaging with young creatives across the country.

Tricia Herriger

With six years of teaching experience and a distinctive background in digital media, Tricia brings a fresh perspective to yearbook advising at Lake Howell High School. Her journey began in Nashville's music industry, where she managed social media campaigns for music management companies. She later expanded her creative portfolio in Orlando, providing photography and videography services to local businesses and working with podcast production at Culture Architects, developing the strategic marketing skills that would later transform her school's yearbook program. Now in her second year as yearbook adviser, Tricia has transformed her program's approach to marketing and student engagement. By implementing innovative strategies—including the creation of the "Lady Silver Hawk" ambassador program and leveraging social media partnerships—she has achieved remarkable results, including a 90% senior portrait participation rate and significant revenue growth in yearbook sales. Tricia holds a Master's degree in Education and is Adobe Photoshop certified, combining technical expertise with educational best practices to empower students in marketing, design, and digital storytelling.

Leonard's Service Representative

Yearbook Speaker

CARLY LOYD

Carly Loyd brings over 10 years of classroom experience to Press Pass, including four years as a high school yearbook advisor at Sarasota Military Academy. She holds a Master’s degree in Career and Technical Education (CTE) and is a Certified Journalism Educator (CJE). Now in her second year with Leonard’s as a Secondary Yearbook Representative, Carly partners with advisers to strengthen yearbook programs through practical support, creative problem-solving, and a deep understanding of student-driven storytelling

Leonard's Secondary Yearbook Representative, CJE

Yearbook Speaker

ALLEE BILLINGSLEY

Creekside Yearbook Adviser

Allee Billingsley is an English teacher and yearbook advisor at Creekside High School in St. Johns County. With a passion for storytelling and student creativity, Billingsley has led the

Tributary to state and national recognition. She is dedicated to helping students develop

their writing and design skills while fostering a collaborative, creative environment that

reflects and represents the school community. Students have moved on from the Tributary’s program to pursue careers in the field of digital design, journalism, and communications.

Yearbook Speaker

LISA URBAN

Leonard's Sales Representative, CJE

Lisa Urban brings a wealth of knowledge from both her 21 years as a teacher and yearbook advisor and her 14 years as a Senior Sales Representative with Leonard's. Championing student design and input, Lisa is known for simplifying complex concepts and keeping her advisors and students in a positive state of mind.

With her extensive experience, she has a lot to share to help you make your program more successful. From budgeting and planning, to designing and executing to selling and marketing, Lisa works hard to help her schools create what they want to create and to meet their goals.

Schools love her honest feedback, and she works to keep up on trends in both Journalism and Education to remain relevant to her schools. Lisa has a clear passion for yearbook and loves being a part of the Leonard's team!

Photography Speaker

TOM ADDISON

Leonard's Senior Photographer

Since 1991, Addison has been a full time photographer, videographer, and artist. His experience, knowledge and talents have taken him on countless adventures around the world. His extensive worldwide travels have given him a discriminating eye for dynamic composition, an instinct for capturing decisive moments and a finely tuned sense of color balance. Addison’s brilliant use of lighting distinguishes his work and defines his unique style. Addison will teach and explains, as a high profile photographer, you are a portraitist, a sociologist, a fashion photographer and a photojournalist. Addison joined Leonards in 2012 as a photographic manager. Since then, he has become Leonard’s Senior Field Operations Specialist , who is a versatile team member responsible for executing photography production services, training , technical support and strategic field operations across both educational and military contracts. Addison is also an international and national award winning artist who continues to sell and exhibit his artwork throughout the southeast.

JESSICA BROWN

Jessica Brown is a Yearbook Support Representative with Leonard's Yearbooks, bringing over 16 years of educational experience to her role. A former teacher specializing in design and publications, Jessica is passionate about helping schools craft publications that reflect the heart of their communities. She is a three-time Teacher of the Year honoree within the St. Johns County School District, recognized at Sebastian Middle School, Freedom Crossing Academy, and Beachside High School. Jessica’s sessions, including Easy Design Tips for K–8 Yearbooks, The Content Collector, and Click, Collect, Complete: Managing Yearbook Photography Without the Chaos, offer practical strategies that empower yearbook teams to streamline their processes and elevate their final product.

Leonard's Secondary Yearbook Representative, CJE

Yearbook Speaker

Larita Province

Larita joined Leonard’s in 2022, bringing with her a decade of experience in school photography, sales, and yearbook production. Her extensive background made for a seamless transition into her role as a Yearbook Support Representative. In this position, Larita has continued to thrive, now specializing in supporting yearbook advisers through the development and delivery of yearbook demonstrations, the creation of resource-rich Press Pass emails, and providing strategic support to her team.

Leonard's Yearbook Support Representative

Yearbook Speaker

HEATHER BROOKS

Leonard's Marketing Manager

A Pennsylvania College of Technology graduate with a degree in Advertising Art, Heather began her career as a graphic designer, where she developed a passion for understanding customer needs and delivering impactful solutions. After 15 years of experience as a graphic designer, she decided to take her career down a new path as a marketing professional.

Heather is a marketing manager with over six years of experience driving successful marketing strategies and campaigns across various industries. Heather has worked with large corporations and startups throughout her career, both with marketing and graphic design, honing her skills in digital and traditional marketing, brand management, and market research.

As a marketing manager at Leonard’s, Heather is passionate about developing marketing plans, branding, and communication that increase sales and improve brand recognition. She believes in collaboration and communication and has built strong relationships with cross-functional teams to ensure alignment and achieve common goals. She is passionate about continuously seeking professional development opportunities and sharing insights with peers.